Friday, April 27, 2012

The Compass of Pleasure

Lively. David Linden does for neuroscience what the Freakonomics authors have done for social science: he finds a way to make the subject accessible for general readers. His latest book, The Compass of Pleasure: How Our Brains Make Fatty Foods, Orgasm, Exercise, Marijuana, Generosity, Vodka, Learning, and Gambling Feel So Good, provides a lively presentation about how the brain works and how our pleasure circuits become activated. One aspect of the book that I found particularly interesting is his exploration of the relationship between pleasure and addiction. Most readers will feel entertained by Linden as we learn key concepts from evolution and modern neuroscience. Rating: Three-star (Recommended) Click here to purchase The Compass of Pleasure from

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